Not theory, and not recorded screenshots from two years ago. You’ll build campaigns inside a real ad account, set up complete tracking on real Shopify and WordPress stores, and learn the one thing that separates a media buyer from a button-presser — reading the data and making the call: kill, scale, or fix.
Full program ₹5,999 · 2 months · 7-day refund policy · UPI / Card
Every video teaches a different framework. None of them show you the same account twice. You open Business Manager and your hand stops.
“Your ROAS dropped from 3 to 1.4 — walk me through what you’d check.” This is where most candidates lose the job. Memorised answers break the moment someone probes.
The loop that keeps good people stuck for years. The only way out is work you created yourself that is good enough to show.
Sometimes results come, sometimes they don’t. Without a decision framework you’re not a marketer yet, you’re a button-presser.
This program was built to fix exactly those four things. Nothing else was added to make the brochure look bigger.
Who this is built for
You’re a student, a fresher, or switching in from SEO, content, or social media. You know what Meta Ads are. You have never run one with your own hands.
What you get: a clear path from “I don’t know where to click” to “I can set up, launch, and defend a campaign.”
You’ve launched campaigns. Some worked, some didn’t, and you’re not fully sure why. Structure, tracking, testing and scaling are still trial and error — and you can’t yet defend a number in front of a manager or a client.
What you get: the decision framework agencies use — when to kill, when to scale, and how to prove it with data.
Three outcomes, one program
150+ interview questions with model answers, mock interview recordings, a resume and LinkedIn rebuild, and the case-study answer that ends the interview in your favour.
Two dedicated sessions: where to find leads, how to close with a free audit, what to charge at every stage, and how to turn a one-off project into a monthly retainer.
Instead of paying an agency ₹[30,000] a month, put that money into ad spend and control the numbers yourself — with someone to check your work every week.
Curriculum
No filler sessions. After every module you have to build something — and that work becomes the portfolio you show in interviews and client calls.
Meta changes fast. The topics inside a module are adjusted to whatever is current when your batch runs, so the outline below is the direction — not a fixed, line-by-line promise. The outcome of each module stays the same.
Business Manager, ad accounts, roles and permissions, payment methods, page quality, and the policy basics — what commonly gets accounts restricted and how to lower that risk from day one.
Assignment: set up your own Business Manager with the full structure.
End-to-end tracking on a real store. Pixel setup on Shopify and on WordPress, standard vs custom events, Conversions API, domain verification, event match quality — and how to check that your events are actually firing instead of hoping they are.
Assignment: set up tracking on a live Shopify or WordPress site and show a working Purchase or Lead event.
Leads vs Sales vs Traffic vs Engagement — and when each one is the wrong choice. CBO vs ABO, when Advantage+ makes sense, budget splits, and a naming convention that survives an audit.
Assignment: design the structure for one e-commerce and one lead-gen brand.
Broad vs interest targeting and what the data really says. Lookalikes, custom audiences, a full retargeting ladder from video viewers to abandoned checkouts, exclusions, and audience overlap.
Assignment: map a complete retargeting funnel for one brand.
The anatomy of a winning ad. UGC vs static vs carousel. A 3×3 testing matrix. Reading hook rate and hold rate. Spotting creative fatigue early — and writing a brief a designer can actually use.
Assignment: build a testing matrix with 9 ad variations.
Which metric matters at which stage — CTR, CPM, CPC, hook rate, CPA, ROAS, frequency. The learning phase, how much data is enough data, and the exact rule for when to switch an ad off.
Assignment: you get real account data and you make the call.
Vertical vs horizontal scaling, safe budget-increase rules, CBO scaling, when to open a new geography or audience, creative refresh cycles, and how to protect your CPA on the way up.
Assignment: write a 30-day scaling plan for a winning campaign.
Turn a budget into a forecast of leads or sales. Build a media plan. Set up a weekly report. And the one nobody teaches: how to explain a bad month to a client without losing the account.
Assignment: submit a ₹[2,00,000] per month media plan.
Included at no extra cost
From fresher level to 3-year level. Every answer comes with a note on what the interviewer is actually testing, so you can think instead of recite.
E-commerce, lead generation, and app installs. Enter a budget, get a forecast. These are the same sheets that go into real client meetings.
Outreach scripts, the free-audit close, the local-market approach, a pricing ladder from ₹[5,000] projects to ₹[40,000] retainers, and a proposal template you can send today.
This is your client-closing weapon. Audit a prospect’s account, show them five leaks they didn’t know about, and the conversation changes completely.
A performance marketer’s resume format that clears ATS filters, plus a LinkedIn headline and About section written to make a recruiter stop scrolling.
Not just screenshots. Each one explains why the hook works and how to adapt the same idea to your own niche.
Access continues for [6] months after the batch ends. Client account acting up? Post a screenshot and get it solved there.
The platform will keep changing. Every time the curriculum is updated, you get it again without paying again.
Every student runs campaigns on a live ad account — ₹[500] to ₹[1,000] of genuine spend, real impressions, real leads. That single experience is what you talk about in an interview and what makes a client trust you.
Who’s teaching
I’m not a full-time course seller. I run ad accounts every day. Over the last five years I’ve managed more than ₹3 crore in ad spend across travel and tourism, D2C e-commerce, real estate, astrology, education and local services — and I still handle live clients through my agency, PM 360.
That means what you learn here is the account I worked on last week, not a screenshot from 2023. It also means I’ll teach you the parts courses leave out: what to say to a client in a bad month, and when switching an ad off is the smartest move you can make.
Replace these three cards with real WhatsApp messages or offer-letter screenshots. A screenshot beats a written quote every time.
“[Exact result — e.g. three weeks after the batch I got an offer from [Agency] at ₹[X] LPA]”
“[Freelance result — e.g. I used the audit checklist and closed my first client at ₹[X] per month]”
“[Business owner result — e.g. I took my store’s ads in-house, hit [X] ROAS, and stopped paying an agency]”
Here is exactly what the number is made of — no inflated figures, just what each piece costs when you buy it on its own.
UPI / Card · Instant group access
Attend the first [2] sessions. If it isn’t worth it, send one WhatsApp message and you get a full refund. No forms, no questions, no awkward call.
Yes. Module 1 starts at absolute zero — creating your Business Manager. The only requirement is that you do the assignments.
The first module will be revision for you, and that’s fine. Modules 2, 6 and 7 — complete tracking, decision-making and scaling — are where most people who already run ads realise what they’ve been missing. If you can already set up tracking end to end and explain exactly why a CPA moved, you don’t need this.
[2] live sessions of [90] minutes, plus [2–3] hours on assignments. Sessions run at [8:00 PM] so you can manage it alongside a job or college.
The recording is up within [24] hours and you keep lifetime access. Bring your doubts to the weekly Q&A call.
₹[500] to ₹[1,000] covers the whole course. It isn’t compulsory, but I strongly recommend it — spending real money is the experience that holds up in an interview and in a client meeting.
No — and be careful with anyone who offers one. What you do get: a portfolio, interview preparation, mock interviews, a resume review, and access to openings that come through my network.
Hinglish — explanations in Hindi, technical terms in English. All notes and templates are in English so you can send them straight to a client.
Not in this batch. The focus is 100% Meta Ads and tracking. Being genuinely good at one platform beats being average at two. Google Ads is a separate program.
Within [7] days of the batch starting, after attending the first [2] sessions — message me on WhatsApp and the money is back within [48] hours. No justification required.
Reserve your seat
Takes 20 seconds. You’ll get the batch schedule, the payment link, and a straight answer to any question you still have.
The next two months are going to pass either way. The only question is whether, at the end of them, you’re holding a portfolio, a skill and an offer — or another half-finished YouTube playlist.
Book My Seat — ₹5,9997-day refund · Lifetime recordings · [6] months of community access
Still deciding? Message me directly on WhatsApp — +91 99922 66599